We manage Amazon accounts across 8 European marketplaces with proprietary tools integrated into Amazon's SP-API. AI analyses, detects and proposes. We review and decide. Your channel moves with judgement — not on autopilot, not blind.
// One single team. From catalogue to reporting. No middlemen.
From a one-off diagnosis to the full management of your channel across Europe. No fixed packages: every relationship starts by understanding the real state of your account.
A complete channel diagnosis in two weeks, plus the Decision Architecture Document that defines how your account is run.
For: brands that want to understand the real state before acting. View audit 02 · ★ Flagship serviceYour channel across the 8 EU marketplaces, run with real judgement, proprietary tools and fortnightly reporting straight from the SP-API.
For: brands that want an expert team running their Amazon EU. View management 03Systematic optimisation from the SP-API: the system detects, AI proposes, we review and publish. Localised by marketplace.
For: brands with a catalogue in poor shape or preparing a launch. View catalogues 04Launch on a new European marketplace: feasibility, native listings, FBA setup, local compliance and launch campaigns.
For: brands active in ES that want to scale to DE, FR, IT and beyond. View expansion 05Suspension diagnosis, action plan and case management with Amazon. A fast response and a real analysis of the case, no templates.
For: sellers with a suspended account or active restrictions. View reinstatement 06EU Regulation 2023/988 has been mandatory since December 2024. We analyse what applies to each product and what documentation you need.
For: brands with physical products selling on Amazon EU. View complianceThe full cycle of your channel, with no middlemen between whoever analyses, whoever decides and whoever executes.
We start from the real state of your account — data straight from the SP-API, not impressions. Catalogue, campaigns, profitability, compliance and positioning by marketplace.
We design the strategic architecture of the channel — and execute it with proprietary tools. And we define what the technology runs on its own and what requires your explicit approval.
Fortnightly reporting with data from the source and documented decisions. We measure what matters — margin, TACoS, buy box, conversion — not vanity metrics.
For the critical work — catalogues, inventory and returns control, sales and traffic reporting — AMZ360 uses proprietary systems integrated directly with Amazon's SP-API. AI assists in the workflow. The expert reviews before anything changes in your account. That's how Human in the Loop works in practice.
The system downloads the real state of your catalogue exactly as Amazon sees it — errors, missing attributes, differences between marketplaces. It generates the proposal with AI, we review it, and it verifies the result after publishing.
download → AI proposes → human review → publish → verify
Every return traced to the end: package received, unit returned to stock, refund confirmed. We detect the refunds Amazon owes and hasn't processed.
Agents trained on specific domains: listings for Rufus, sales and traffic, FBA shipments, GPSR compliance, campaigns. Every action goes through review before it runs.
Your fortnightly analysis comes from live API data — 8 marketplaces, per-ASIN granularity, comparing the period you define. These aren't Seller Central screenshots.
Proprietary tools built on the SP-API, AI assisting under supervision, and the judgement of a team with 15 years on Amazon Europe. No third-party tool can replicate that combination.
Everything is handed over to the tool: the repricer drains the margin, automatic bidding chases clicks with no profitability, listings are translated in bulk. The account "runs itself" — straight towards a problem no one is watching.
The team manually reviews every bid, every keyword, every price — with no system to automate what's safe. Across 8 simultaneous marketplaces, that model is unworkable. The scalability promised never arrives.
Deliberately design what the system runs on its own and what requires the expert's judgement. That's exactly what AMZ360 has built — and what it does from day one of every account.
When the catalogue system generates a proposal for a listing, it doesn't publish it: it presents it for review. When the campaigns agent detects a margin threshold has been crossed, it pauses — it doesn't act. When reporting detects a drop in conversion, it flags it — it doesn't set the price.
That's Human in the Loop. It isn't a policy we follow — it's how the tools are built.
| Type of action | Who decides | Condition |
|---|---|---|
| Bid adjustment within the agreed range | AMZ360 autonomous | Within agreed frameworks |
| Campaign stop-loss on margin | AMZ360 autonomous | TACoS exceeds agreed threshold |
| Rewriting bullets / attributes | Acts + reports | Included in fortnightly reporting |
| Change to retail price | Client approval | No exceptions |
| Expansion into a new marketplace | Client approval | With a prior profitability analysis |
Real results from accounts run with our tools and our team.
Campaigns on autopilot, chasing clicks with no margin control.
The human decision: set TACoS thresholds by product line and let the system run the stop-loss within them.
An automatic repricer racing to the bottom until the margin was gone.
The human decision: set price floors by SKU and buy box rules that protect profitability.
The seller checked Seller Central without cross-referencing returns, restocking and amounts.
The human decision: identify the pattern, prepare the claim and submit it to Amazon with documentation.
| Dimension | Automated tool | Pure consultancy | Traditional agency | AMZ360 |
|---|---|---|---|---|
| Strategic direction of the channel | ✓ | Partial | ✓ | |
| Proprietary SP-API tools | ✓ | |||
| AI assistance under supervision | ✓ | |||
| FBA returns control | Rare | ✓ | ||
| Reporting straight from the SP-API | Rare | ✓ | ||
| True multi-country (not translation) | Partial | Partial | ✓ | |
| GPSR EU 2023/988 compliance | Rare | ✓ |
Humans in the loop. We stand for a model of Amazon where AI amplifies human judgement rather than replacing it. Every decision that affects your brand passes through a person with a name and accountability.
The audit is the way into any relationship with us, and it costs what it costs. What comes after depends on your account: the scope is agreed in writing once we know what state it's in, not before.
A complete diagnosis of your channel in 2 weeks. The starting point before acting — and the only fixed price on this site.
It depends on four things, and until we've seen your account we don't know either. Putting a monthly rate here would mean making up your case:
Once the audit is done, you get scope and price agreed in writing. No lock-in and no small print.
If you sell in a single marketplace, with few SKUs and no campaigns, this model is more than you need — and we'll tell you so in the free diagnosis, before you pay for an audit. We'd rather lose a client than charge them to run something they can run themselves.
We analyse the real state of your Amazon — catalogue, campaigns, profitability and compliance — and tell you, with expert judgement, what we'd change and why. No commitment.